Which systems hold hospitality data?
The property management system (PMS) holds reservations, stays and folios. The channel manager and booking engine hold rates, availability and cancellations. Revenue tools hold pricing decisions. Reputation and guest-messaging tools hold reviews, complaints and replies.
The link from complaint to outcome is valuable. A complaint, the staff response and the guest's next visit or review form one example.
- Bookings, cancellations and lead times
- Rate and occupancy history by season
- Reviews paired with staff responses
- Complaints with the service recovery taken



